Question: Out of the marketing software that you are familiar with, which one do you like the best, and why?

Alternative Question Phrasing:

What is your favorite marketing software?

Follow-up questions:

How would you teach others to use it?

Question Details:

Question Type:

Knowledge/Skill Based

Knowledge:

Sales and Marketing

Skills:

Basic – Critical Thinking,Systems Evaluation,Technical (General)

Work Activity (Task):

Mental Processes – Updating and Using Relevant Knowledge,Work Output – Interacting With Computers

Question Frequency

Question Difficulty

What to look for in an answer:

The interviewee should show knowledge of marketing software, is able to identify a number of them, and provides justification on why they prefer one software over another. Look for technical skills, ability to use the software, and passion for marketing.

Red Flags to Watch For:

Look out for when the interviewee is unable to provide any marketing software or doesn’t know how to use software.

Sample Answer:

N/A

Question Source: https://blog.hubspot.com/marketing/marketing-interview-questions